Job description
Should be having a basic understanding of Search Excellence Frame Works
Should be able to create and plan a variety of PPC campaigns across a range of digital channels like Facebook (RF, Auction, DABA), Google (Search, Shopping, Discovery, GDN), YouTube, Instagram (Ads/Shop), Snapchat and Twitter Ads
Should be able to oversee existing campaigns and making recommendations on how to optimize them with the help of platforms and tools like Optmyzer, Trueclicks, SA360, etc.
Should be having a decent understanding of PPC forecasting mechanism and related tools like FB Planner, Google Planner and Snapchat Ad Sets Estimates
Should have the ability to run an exhaustive campaign QA process to ensure accurate campaign implementation, pacing and performance
Should be able to analyze trends and make data-driven decisions through Data Studio, Super metrics, SA360, FB Insights etc. Should be very strong with reporting skills and Dashboard set ups
Would be required to share creative suggestions for advert templates using Smartly platform
Take complete ownership of analysis of large amount of data to identify trends and opportunities, quickly driving changes and enhancements
Continue building up on working knowledge of operation of paid marketing and analytics
Mandatory Skills:-
SEM Campaigns (Google Search, Discovery Ads, YouTube Marketing Display Ads)

Create Text Ad Copies Ad Extensions
Campaign Targeting Settings Scheduling
Budget Management, Bidding Strategy Bid Implementation
Landing Page Conversion Rate Consultation
Ongoing Campaign Refinement Based on Data Patterns
Social Media Marketing (Facebook / Instagram / Twitter / Linkedin / TikTok / Snapchat Ads)

Evaluate Client s Existing Social Presence (Ads) and Competitors Business Pages/Ads.
Campaign Execution Optimization
Facebook Campaign Management, (Campaign Launch, Ad Sets Creation, Ad Copies Creation/Creative Uploads, On-Going Bid Optimization, Engagement Rate Optimization, Ads Testing etc.).
Share Creative Requirements for Ads with the Client
Text/Visual/Video Creative Content for Social Ad Copies
Leverage FB Insights/Analytics to measure results for better targeting and continual improvement.
Sunday through Thursday (Dubai Time Zone) 11 AM-8 PM
Monday through Friday (North African Market) 1PM -10 PM
Proficiency in the advanced configuration and implementation of web analytics and tag management platforms.
Highly proficient with Google Tag Manager
Ability to manage multiple tasks and work towards achieving several deadlines simultaneously
Great attention to detail and experience with thorough testing processes is critical to this role
RoleNon Tech Support - Non Voice
Industry TypeIT Services & Consulting
DepartmentCustomer Success, Service & Operations
Employment TypeFull Time, Permanent
Role CategoryNon Voice
Education
UG :Any Graduate
PG :Post Graduation Not Required
Key Skills
Social media marketingPPCBiddingWeb analyticsCampaign managementSchedulingSEMManagementDigital marketingForecasting