Digital Marketing Executive

Company: Credit Samadhaan

Role Overview

Credit Samadhaan is looking for a Digital Marketing Executive who can build strong digital visibility for our credit score repair and improvement services, generate quality leads, and engage with audiences across multiple digital platforms.

Roles & Responsibilities

• Create digital content to promote Credit Samadhaan’s services such as credit improvement, financial awareness, and customer support solutions.
   

• Communicate with leads and prospects on social media platforms, WhatsApp and respond to inquiries.
   

• Invite leads to webinars and credit awareness sessions, and follow up for closures
   

• Develop and manage marketing content for social media, website, and digital platforms.
   

• Design, build, and maintain an active presence on platforms like Instagram, Facebook, LinkedIn, WhatsApp, and Google.
   

• Use digital marketing strategies to generate leads and support sales conversions.
   

• Increase brand visibility and create demand for Credit Samadhaan’s services through consistent digital engagement.
   

• Drive audience engagement through posts, campaigns, reels, and community interactions.
   

• Work closely with the sales team to align digital campaigns with business goals.
   

Key Performance Indicators (KPIs)

• Lead Generation: Number of qualified leads generated through digital platforms
   

• Engagement Metrics: Growth in followers, reach, impressions, and engagement rate
   

• Content Output: Consistency and quality of posts, reels, creatives, and campaigns
   

• Lead Response Time: Timely response to inquiries on social media and WhatsApp
   

• Webinar Participation: Number of leads invited vs attended from digital campaigns
   

• Conversion Support: Contribution of digital leads to sales closures
   

• Brand Visibility: Improvement in brand presence across digital platforms
   

• Campaign Performance: Performance of paid or organic campaigns (if applicable)
   

Career Growth

• Digital Marketing Executive
   

• Senior Digital Marketing Executive
   

• Digital Marketing Lead / Manager
   

• Growth Marketing / Brand Strategy Role
   

High performers may also grow into performance marketing, content strategy, or marketing analytics roles.